HOT DOG BOOKLET FINAL PRINTS OUGD404 (DESIGN PRINCIPLES)

HOT DOG BOOKLET FINAL STAGE OUGD404 (DESIGN PRINCIPLES)

HOT DOG BOOKLET:

-my starting point for this project was the letter 'a' which i didn't want to just use in its simplest form and so decided to look deeper into it, looking at letters, words, language and it eventually led me onto dialect.  The different types of dialect around the UK and the north/south divide in the United Kingdom.  I found this quite a good topic to then base my book on and started designing bits on illustrator:

final layout on inDesign before print

HOT DOG BOOKLET PROGRESSION OUGD404 (DESIGN PRINCIPLES)

illustrator:

steps through making the book on illustrator

Hot dog fold technique:

100 THINGS RESEARCH//OUGD405 MID EVALUATION

EVALUATION, FOCUS, DEVELOP - KEY QUESTIONS IN THE PROCESS OF PROJECT DEVELOPMENT:


WHAT IS THE PROBLEM:
Not a problem, a promotional campaign to get people aware of/involved with London 60's Week


WHAT SUBJECT/AREA OF STUDY ARE YOU FOCUSING ON?
The sixties and London 60's week


TO WHAT DEPTH ARE YOU INVESTIGATING THIS ARE/SUBJECT?
I've changed my direction so I don't have a lot of information on London 60's Week itself I have more research and background information on the sixties which will obviously contribute to the next stage of research, also because the event isn't near  (july) not much information has been given about it, although I intend to raise awareness of the event.


WHAT VISUAL MATERIAL DO YOU HAVE TO WORK WITH?
A lot of designs from the sixties (packaging, branding and advertisements)


APPROPRIATE AMOUNT OF WORK FOR TIME YOU HAVE HAD TO DEVELOP?
I think an appropriate amount of research, not any development on designing anything


WHAT AREAS ARE YOU DEVELOPING FURTHER?
POSTER DESIGN, CULTURE FROM THE SIXTIES, YOUTH, ENTERTAINMENT, ART, MUSIC


WHAT ARE YOU TRYING TO COMMUNICATE?
I am trying to promote London 60's Week


WHAT AUDIENCE HAVE YOU IDENTIFIED?
Its quite broad but I would say the general public, people interested in the sixties, on the official website it says they are interesting in bringing people from younger generations and different cultures to experience this event.  A younger audience.


WHAT FURTHER RESEARCH DO YOU REQUIRE?
More about London 60's Week as an event, where these products to promote it can be placed (London Underground?)


WHAT IS YOUR INTENTION?
To get people interested in the event and the Sixties


HAVE YOU MOVED FROM YOUR INITIAL STARTING POINT?
Yes but its still all relevant, I was looking at branding, packaging and advertising at the start which then changed to the general style of the sixties and then more about the culture of the sixties and now its about promoting a modern day event about the sixties, so all research has been relevant and useful.


WHAT METHODS OF DEVELOPMENT ARE YOU USING TO DOCUMENT THIS EVENT?
The use of design sheets

100 THINGS RESEARCH//OUGD405 DESIGN SHEETS

DESIGN SHEETS:
After looking at all the research i've done so far, I feel my focus has progressed from the very start.  At the beginning, I felt my focus was on food  packaging which moved on to packaging in different areas, record sleeves, which followed with posters, book covers etc.  After looking at these various designs and styles within branding, promotion, advertising and packaging I decided to look more broadly into the sixties as a decade, especially areas that formed this famous decade such as music, icons, movements, youth culture and fashion.
After discussing my design boards with people in the crit i've decided to look at modern day designs, such as album covers, book covers, gig posters and taking these modern day bands, novels and artists transform the designs into sixties style products, for example, taking an album cover from this decade and redesigning it in the style of 'Blue Note Records' (record label in the sixties)  I also like the idea of looking at modern day brands, that weren't around in the sixties, and rebranding them in a sixties style like the ones I looked at for Sainsbury's.
Another idea I had was to make a poster time line of events that happened through the sixties, using info graphics to show information.

100 THINGS RESEARCH//OUGD405 DESIGN RESEARCH

Blue Note Record Article:

http://fontfeed.com/archives/almost-blue-album-covers-inspired-by-blue-note-records/

Almost Blue — Album Covers Inspired By Blue Note Records

 Yves Peters | May 2, 2009

This year Blue Note Records celebrate the 70th anniversary of the label’s founding by Alfred Lion (as well as the 25th anniversary of the label’s re-launch in 1984). It is hard to miss – it is the only record label that puts its inception date in the logo. Blue Note Records have exerted a profound influence not only on 20th century music but also on graphic design. As this perfectly fits in our My Type of Music series I’ve tried to find an angle to write something about the seminal covers that graced their records. Though I admire the designs, with a preference for the bold 50s and 60s releases, I must admit I know very little about the history and background, nor about legendary Blue Note art director Reid Miles who was with the label from 1956 to 1965. His sleeves are collected in Blue Note: Album Cover Art – The Ultimate Collection, the paperback compendium of both Chronicle’s classic Blue Note: The Album Cover Art and Blue Note II, and the history of the label is told in Blue Note Records: The Biography. There are also a number of galleries on the internet, like this one on Pixagogo which has the designs in random order, and the Japanese Vintage Vanguard gallery which lists all the releases from 1950 to 1969 in chronological order.

Typical of Reid Miles’ style is the dramatic cropping of photographs, black and white images on flat colour with knocked out type, striking compositions, and use ofrhythmical elements. His typographic treatments are flawless. Whether it’s classic serif type or dynamic, sometimes even experimental sans serif typography, he uses a recognisable and consistent type palette. Type is arranged asymmetrically, stacked, inwaterfall, and is even used to crop the image. Miles occasionally experiments withpunctuation, multiple readings, repetition, type as image, cut up and distorted type. In many of his designs he inverts the hierarchy by having the type play the lead role, and relegating the photograph of the artist to a tiny little box.

Doing more research yesterday – I know I wasn’t supposed to because May Day is a holiday here, but hey, sue me – I stumbled upon an interesting gallery on community site Rate Your Music. RYM user Monocle (alias for Michael Sean) seems to have a thing for album covers and lists. One of his album cover galleries is Almost Blue, an overview of sleeves that are based on specific releases by Blue Note Records, or that are designed to evoke the classic Blue Note cover art style. Many of Reid Miles’ designs still look ground-breaking today, so it is understandable that contemporary graphic designers sometimes refer to his work. To me it is not always clear whether these new album covers are homages or plain rip-offs, as it is indeed a fine line. Below is a selection of covers from the Monocle gallery – make sure to visit it for more examples. I have added the originals for comparison and some information about the typefaces. The first batch of covers are inspired by – and sometimes even straight-up copies of – specific Blue Note albums.

This one is cheating a bit, because Yule Struttin’ is also a Blue Note Records release. The jumpy Helvetica Inserat nicely visualises the album title(s).

Although the pose is identical (albeit different cropping) the Clarendon used in the original was replaced by a hand drawn serif face and a signature-like treatment of the artist’s name.

The Madness The Heavy Heavy Hits compilation mimics the cut-up typography of Horace Parlan’s Us Three but sticks to Compacta instead of the eclectic mix in the original.

The You Am I cover was originally listed in the section Covers That Mimic the General Blue Note Look, but I’m pretty sure it references Miles Davis (All Stars) Vol. 1 & 2.Futura is completely miscast: I don’t remember ever seen it used like this on a Reid Miles cover. They’d better have stuck with the wide grotesque which I believe is Annonce Grotesque (very similar to an extended Venus, now available as Vonness fromThe Font Bureau, Inc.).

This one is almost literally lifted except for changing the condensed Basic Commercialinto ITC Frankin Condensed. The photographic treatment is so much stronger in the original, and it nicely illustrates why the originals of these covers are unequalled.

In the Midnight Blue sleeve the “g” of Aurora Condensed in “midnight” was customised to make it fit above “blue”. The credits are set in News Gothic on the left, and Franklin Gothic Extra Condensed on the right.

Although it enhances the “Blue Note style”, the black bar at the top of the James Taylor Quartet album cover renders it a little claustrophobic. The – perfectly positioned –Aurora Condensed in the original was replaced by a condensed grotesque paired with aClarendon.

I think we can safely classify this one as satire – a denture!? Helvetica is wrong; it should have been Basic Commercial. The use of News Gothic is consistent.

This design shows how a little change in attitude can alter the atmosphere in a design. I was intrigued by the “Wrecker” on the right – it looks a bit like a customised Antique Olive Nord but it is in fact quite different, most notable the “C”. FontFeed reader William Hastings revealed it is Information Bold Extended, a font that has sadly become unavailable in digital format.

FontFeed reader Tracy Graham pointed out the obvious similarities in the above covers. This is one of the designs where the Blue Note Records logo also is remixed. It’s a shame the digitally condensed Helvetica looks awful – Helvetica Ultra Compressed is much closer to the original.

Some album covers reference Blue note covers more subtly, and one might even wonder if the tribute was intentional.

The second section in Monocle’s list showcases album covers that mimic the classic Blue Note look but are not derived from any specific sleeve. The Raphael Saadiq and Joe Jackson covers are not in the list; they are from two My Type of Music reviews.

And Reid Miles’ influence even crosses over to moving images. In 2004 Burning Vision Entertainment produced a music video for Helicopter Girl‘s Angel City. The surprising video interprets the art from various Blue Note LP sleeves. It all looks fabulous, except for the totally inappropriate use of Arial in a couple of screens and some dubious wavy transitions in the text. I know I sound like a broken record – a fitting metaphor in this context – but they could have gone the extra length and chosen their typefaces a bit more carefully. I have added eight of the album sleeves the video is based on for comparison.

100 THINGS RESEARCH//OUGD405 (quick design boards-visuals)

My chosen topic mainly focuses on the style and design aspect rather than facts, figures, statistics, I've been collecting more of a visual idea of  where i'm heading with this project.  My first design board was just a collection of images i'd found of old sixties food packaging designed for Sainsbury's.  One of my ideas is to re design modern day brands and packaging to a sixties style design.  Basic, retro looking packages, with appropriate colour, imagery and typeface.

This design board displays record sleeves designed in the sixties, whether I choose to look at modern day albums and transform them into sixties style or just use a record sleeve (an appropriate prop of the sixties) as a format for displaying something else, facts about sixties music, music culture or just sixties culture in general.

 This design sheet shows various book covers from the sixties, again my idea, to take modern day book covers and re design them, or to create pages of a book that is a basic 'style guide' to the sixties, possible  topics to cover: music, fashion, politics, the media, youth, film etc.

Lastly, film posters were interesting to look at from this period, iconic figures came out of this decade, especially in the music industry.  Modern day festival posters transformed somehow, more development needed.

Another nice visual to take from this decade are film posters, a look into the iconic film stars of the time, the most popular films and general advertisements and distribution of the film industry.  Interesting designs, how could an idea develop further from these visuals?

100 THINGS RESEARCH//OUGD405 (categorise and communicate workshop)

Categorise and Communicate Workshop:

100 THINGS RESEARCH//OUGD405 (further research/facts and stats)

Britain in the 1960s FACTS AND STATS

1960s The 1960s decade refers to the years from the beginning of 1960 to the end of 1969. It is known as the Swinging Sixties and is associated with the birth of British pop music and fashion. Events 1961 - First man in space - 1966 - England won the football World cup - 1969 - First humans to walk on the Moon Population 1960 Population of Britain was about 53 million 1960 World's population was just over 3 billion. Cost of items The average house price was £2,530 - Loaf of bread 5p - A season ticket to see Manchester United cost £8.50. Homes and households Most houses now had a refrigerator and a cooker. - People could buy sliced bread. - Plastic buckets could now be bought. CoCo Pops were launched in 1961. - Ice lollies and choc ices on sticks became very popular during the 1960s Electricity For the first time, virtually all houses had electricity. Transport 1969-The Anglo-French airliner Concorde makes its first supersonic test flight Space 1961 - First man in space - First human space flight to orbit the Earth: Yuri Gagarin, Vostok 1. 1966-The Soviet Union launches Luna 10, which later becomes the first space probe to enter orbit around the Moon. 1968-First humans to leave Earth's gravity influence and orbit another world: Apollo 8. 1969-First humans to walk on the Moon: Apollo 11. Communications 1962-The audio cassette invented. 1963 -The first geosynchronous communications satellite, Syncom 2 is launched. 1963-Touch-Tone telephones introduced. 1965-Sony markets the CV-2000, the first home video tape recorder. Television Most homes had televisions by the end of the decade. - Coronation Street first aired in 1960. Live trans-Atlantic satellite television via the Telstar satellite was made possible in 1962. - BBC 2 went on air in 1964 and was the first channel to have colour in 1967. - Dr Who first appeared on television during the 60s. Shops The first supermarkets opened – mainly in town centres. Now you could buy all your food in one shop. Houses In the 1960s, tower blocks were considered a solution to the housing shortage caused by second world war damage and increased population. Computers 1962-The first computer video game, Spacewar, is invented. 1964 -The first successful Minicomputer, Digital Equipment Corporation’s 12-bit PDP-8, is marketed. 1968 -The first public demonstration of the computer mouse, video conferencing, teleconferencing, email, and hypertext. 1969 -Arpanet, the research-oriented prototype of the Internet, was introduced. Health 1967-First heart transplantation operation. Music The Beatles began their career. They leapt to fame in 1963 with 'Please, Please Me'. The Beatles moved through the late 1960s as favourites of the 'flower power' generation - many young people enjoyed 'hippie' music. Other teenagers preferred the music of the 'Mods' - ska music and The Who. 1960 Elvis Presley  -1961 Chubby Checker  -1962 Cliff Richard  -1963 The Beatles  -1964 The Kinks  -1965 The Rolling Stones 1966 Dusty Springfield  -1967 The Monkeys  -1968 Jimmy Hendrix  -1969 Serge Gainsbourg Fashion 1960 Doc Martens boots  -1962 Teddy Boy suits  -1963 Mop top hair  -1964 Wigs  -1965 The Twiggy look  -1966 Mini skirts 1967 Paisley  -1968 Body art  -1969 Love beads Toys 1960 Etch-a-sketch  -1961 Skalextric  -1962 Mousetrap  -1963 Sindy  -1964 Mr Potato Head  -1965 Spirograph  -1966 Action Man 1967 KerPlunk  -1968 Batman utility belt and the Spacehopper Transport New cars of the 60s included the Capri (1961), Consul Cortina ( 1963) and Ford Escort (1968), which replaced the Anglia. 1n 1966, the first Intercity train was used, which could travel much quicker than old steam and diesel trains. Many trains now run using electricity, which is much quieter and cleaner. Holidays People started to spend more money on holidays. Many people no longer wanted holidays in Britain. Package holidays became popular - people arranged holidays through a travel agent. http://www.woodlands-junior.kent.sch.uk/